Giving, Selling or Throwing Away Unused Objects: A Complex Decision

Eva Cerio (1)

1 IRG - Institut de Recherche en Gestion

Based on a 6-months-ethnography research, we study how consumers choose between giving, selling or throwing away. We show that this decision depends on product values, consumers’ skills and habits, and practices’ meanings. These results constitute strong managerial implications for charities, C2C platforms and redistributions’ actors.

Mots clés: disposition behavior; redistribution practices; Detachment faults

Domaines: Gestion et management

Eva Cerio. Giving, Selling or Throwing Away Unused Objects: A Complex Decision. 48th Association for Consumer Research Conference 2020, Oct 2020, Paris, France. ⟨hal-02971543⟩