“To Sell Quantity” or “To Sell Expensive”? French Perfumery in the XIXth Century, the Making of a Luxury Industry

Eugénie Briot (1)

1 IRG - Institut de Recherche en Gestion

Mots clés: Luxury; Perfumery; Perfume

Mots clés: Luxe; Parfum; Parfumerie

Domaines: Histoire; Gestion et management

Eugénie Briot. “To Sell Quantity” or “To Sell Expensive”? French Perfumery in the XIXth Century, the Making of a Luxury Industry. Journées d’étude « Managerial Thought and Practice in France, 19th - 21st Centuries, Assessment and Future Prospects », Dec 2010, Oxford, United Kingdom. ⟨hal-01131689⟩